New Look, Name for Online For Life

New Look, Name for Online For Life

Bearing the fingerprint of the third baby rescued through its efforts, the new name and logo of the Human Coalition were officially unveiled Monday by the organization’s chairman and president Brian Fisher.

Formerly known as Online For Life, the effort began solely online in 2009, but has since established or partnered with five local outreaches in Pittsburg, Raleigh (N.C.) and Dallas.

Making the group’s official announcement Monday in its Plano, Texas headquarters, Fisher pointed out that of their 100 current staff members, only 20 percent are devoted full-time to online work, with the majority serving local ministries.

“We realized that Online For Life was a great name for an organization when it was just online, but it’s now only about 20 percent of what we do,” Fisher, who co-founded the organization, said. “Many if not most [employees] are involved in providing compassionate, tangible care to hurting families so they will not only choose life for their children, but so that we can link arms with them and help them in practical ways with the goal of getting them plugged into the Body of Christ in their area.”

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After reaching its first mother with life-affirming help in 2010, the Human Coalition went on to open a call center in 2012, followed by the addition of local pregnancy centers starting in 2014. 

Responding to the need to activate church members and leaders in the life-affirming mission, the organization also launched a church-focused partnership program in 2014.

“We began to explore, ‘What does it mean to be human?’” Fisher, who authored a 2015 book, Deliver Us From Abortion: Awakening the Church to End the Killing of America’s Children, said. “It’s a word that’s been lost in our culture when we forget that each and every single human being is made in the image of God himself, designed with priceless value and unlimited potential. Every single child has a plan.”

Prominent in the Human Coalition’s logo is the fingerprint of a child named Addison, whose mother chose life rather than abortion for her daughter in the early days of Online for Life.

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Now a 4-year-old in the Pittsburg area, Addison represents the 4,166 babies whose mothers have similarly chosen life through the organization’s efforts.

“This fingerprint… is a reminder to each one of us that although we know the numbers are large and we have a lot of work to do, rescuing a child from abortion is all about each individual divine work of art—human beings created in the image of God,” Fisher said. “Our work is about rescuing the next child and the next family from abortion.”

 

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