Equal access to motherhood versus access to abortion. Life vs. death. Empowerment vs. manipulation. Healthcare vs. abortion disguised as healthcare.
Planned Parenthood has an eye for effective marketing and how to coopt effective strategies from successful organizations such as Save the Storks, which provides life-affirming medical care to women via its mobile units across the U.S.
“Really women have been stripped of their belief that they can even be a mother,” Save the Storks CEO Diane Ferraro said.
“Unfortunately, Planned Parenthood for the last, really 100 years, but definitely for the last 50 years has been giving women the message that they aren’t strong enough, aren’t brave enough, they’re not capable of motherhood,” Ferraro said.
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To counter such messaging, Save the Storks released a video in September offering a message of hope even as a culture of death has taken hold in the U.S.
“We need to remind women that they are strong enough, they are brave enough,” said Ferraro. “That God created them to be a mother, and we have their back. Not only Save the Storks, but the entire life-affirming community is here for women and want to be there when they are in that time of decision.”
Tweet This: We need to remind women that they are strong enough, they are brave enough to be moms.
Offering free ultrasounds and resources to provide equal access to motherhood, Save the Storks mobile clinics, also called a “Stork Bus,” arrive with medical professionals ready to offer maternal healthcare.
“We want to remind them; they can do this,” said Ferraro.
Recalling a previous Save the Storks’ social media campaign dubbed, “My Baby, My Career,” Ferraro challenged the business practices of large corporations that currently offer abortion travel vacations to employees.
“When we heard all of the money that is being thrown at women to travel to get abortions, we thought, what if businesses instead of really taking that power away from a woman who is carrying a child and really coercing her to have an abortion?” she said. “What if they offered an onsite daycare or a daycare credit or a longer maternity leave, what if they empowered women with all this cash they’re putting out there for abortions?”
Women are being offered up to $7,500 to travel out of state to get an abortion, according to a press release from Save the Storks earlier this fall. Additionally, the Pivotal Foundation recently offered $1 billion in grant funds which in part will pay for abortions.
Ferraro urged corporations to instead support the parents they employ.
“To really let their moms know on staff that they’re behind them as a business,” she said. “Let them know they are going to support them as parents and help them know they are not only going to help them survive as a parent but thrive as a parent.”
Rather than empowering women to be moms, these corporations send the message that parenting is not part of their business model.
“Paying these huge sums of money to travel to another state to have an abortion, they are really telling a woman that they don’t think she can handle her job and be a mother,” Ferraro noted. “And that is not equality in any way shape or form.”
The Abortion Lobby’s full embrace of the culture of death was on full display at the Democrat party’s convention in Chicago in August, celebrating Planned Parenthood’s offering of free abortions to attendees. The abortion giant’s mobile unit was parked outside the convention, the unit modeled after the Stork Bus, giving the illusion of medical care onsite with the absence of life-giving services.
“We learned after we had partnered with a builder of one of our mobile medical unit designs that Planned Parenthood coopted one of our newer medical designs right down to the security camera system,” Ferraro explained.
She said at the same time they were shocked; they weren’t surprised because they knew the abortion business had something in its back pocket after the Dobbs decision.
Amidst what Ferraro described as loud messaging utilizing celebrities and millions of dollars in advertising was a focus on getting women outraged over a narrative that they were losing their “rights to reproductive healthcare.”
One of the apparent projects coming out of this campaign was the development of the Planned Parenthood bus. It has the appearance of a medical mobile unit prepared to serve pregnant women but lacks a key piece of equipment, an ultrasound machine.
Save the Storks has delivered 104 mobile medical clinics in 32 states across the U.S.
“When a woman steps on board one of these state-of-the-art mobile medical clinics, she is met with a medical team that offers her a pregnancy test, an ultrasound, and STI testing, all at no cost,” Ferraro said. “Our Save the Storks mobile medical clinics bridge the gap between women and the local pregnancy clinic, so they can access quality healthcare no matter where they are.”
Ferraro remarked on how - in stark contrast to Planned Parenthood’s units - a woman receiving Save the Storks services will be empowered by seeing an ultrasound and hearing her baby’s heartbeat. Then she is offered resources and programs to help her as a mother.
“We need to get more medical mobile units out on the road,” Ferraro said, “so women have the option to choose life and choose it abundantly and then have the resources they need to be a mother after that child is born.”
Ferraro hopes for increased awareness of Planned Parenthood’s tactics to deceive women into thinking they can’t handle motherhood, whether at its brick-and mortar-locations or its abortion buses, so women have the chance to understand the difference between the abortion business’s life-ending services and the life-affirming care offered by Save the Stork’s medical mobile units and pregnancy help centers.
“It goes back to equal access to motherhood,” she said. “Women deserve the right to know what’s happening inside their body and the abortion bus is a van of lies.”
