Saturday, 02 March 2024

A Gift Big Abortion Can't Afford

Whenever the topic of the abortion industry—or Planned Parenthood in particular—comes up, the conversation quickly shifts to dollars.

Planned Parenthood has dollars. Lots of them. With a budget of more than $1 billion, they can afford slick branding, creating a sparkling image for prospective consumers. To top it all off, they can afford mega-million dollar lobbyists in Washington who tap into—more money.

While today’s conversation is not about dollars, it is important to point out that we could—and should—be able to out fund Planned Parenthood. I wrote a book that touches on this; another thought for another day.

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If we focus on money however, we can easily miss a gift we offer that those in the abortion industry can never match. 

I’ve been thinking a lot about time lately, this valuable asset that can be chewed up all too quickly. While spending much of my week in airports, I see people furiously working on computers as they wait on flights, others running to catch flights and still others complaining about delays. It’s all about time.

Time is such a major factor in our work. Patients, clients and residents are silently asking us, “Will you give me your time? Am I valuable enough that you will stop and listen to my story?”

Tweet This: What's the gift the #abortion industry can't match? @KirkWalden

Aha. And this is exactly where our life-affirming work has such a distinct advantage.

Let’s not overlook the fact that those who offer abortion cannot, and will not offer time.

They have a product to sell. The goal is to make the sale and get the consumer out the door as quickly as possible, so there is time—there is that word again—to sell the product as often as possible each day.

The abortion industry knows that the more time it spends on each consumer means less time to get another consumer through the line. For them, time means money. Don’t waste a minute; dollars are on the line.

In addition, when selling any nefarious product, the seller wants to do the talking. Take the hypothetical, unethical “used car salesman” selling a lemon of a vehicle—please. Actually, I’ve always had good relationships with those who sell me cars, so this is unfair stereotyping. But just for the sake of argument . . . think about the tactics of the less than upright salesperson.

The sales pitch is quick, highlighting all of the advantages without going into the fact that the car has many issues and problems about to pop up. The focus is on the shiny exterior (which doesn’t get a car from point A to point B), and anything else but the consequences one will see down the road. 

One thing the sales person does not want? A lot of questions. The goal is to get the customer to sign on the proverbial dotted line.

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And the number one concern in that sales person’s mind? Do not let the consumer off the lot so he or she can think about the transaction before buying. 

That sales person knows time is short. Draw in the customer quickly, get the customer to make an emotional decision on a bad car, and get the deal done. Fast. Don’t give the customer time to think too much.

So it is with the abortion industry. We all know many who tell us stories of being herded through abortion centers. Any “counseling” is basically a sales pitch. There is no time for listening. Then, papers are signed and before there is time to think through . . . 

It’s not in my expertise to write scripts or to train our receptionists and advocates on how to best communicate with those who call us. But I do believe that for those who are wondering whether to come in our door, one of our greatest assets is to offer our time.

Tweet This: One thing the #abortion industry can never offer is time. @KirkWalden

We allow our patients and clients the opportunity to tell us their stories. If they need extra time, we have the flexibility to give them all they need. In our offices there is no rush, no hurry. We are a place of respite in the midst of a storm.

As we offer time to those we see, we offer a gift they may not find anywhere else.

And sometimes, just a little time makes a big difference in the decision process.

Kirk Walden

Kirk Walden is a senior writer with Pregnancy Help News, an Advancement Specialist with Heartbeat International and author of The Wall. For banquet speaking engagements, contact Gloria Leyda at Ambassador Speakers Bureau. His new Faith Revolution Podcast is online at

1 comment

  • Comment Link Hannah Sapp Hannah Sapp 27 March, 2015

    Pregnancy Help orgs are like the eye of the storm, offering complete peace in the midst of all surrounding trouble. I love that!


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